Saturday, 2 November 2013

UN Women,


A recent ad campaign by UN Women, the branch of the United Nations that focuses on women’s issues, is causing a stir. The campaign uses actual Google search results to emphasize the prevalence of sexism and gender inequality in today’s society. It is disheartening to see that the most frequently searched phrases in regards to women are negative, but encouraging that efforts to bring awareness to this are being seen and heard. In fact, the campaign garnered so much attention that an expansion of the project is currently in process. 

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